Backed by over 18 years of experience in the media across two continents, Umaima Tinwala is a conditioned professional, with stints in publishing, marketing, advertising, PR, and digital marketing. An accomplished creative thinker, she excels in fast-paced environments by utilizing sound judgment, resourcefulness, communication and management skills.
Starting her career as a journalist, Umaima has managed many successful publications. From Young and Trendy magazine to Arabian Woman, she has created products that cater to a diverse audience. Working in advertising and PR has given her a comprehensive understanding of how the industry operates. Having managed tier 1 clients like Johnson and Johnson and LG, she is adept at marketing and communication.
A self-motivated, hard-working professional, with a flair for writing and dealing with people, Umaima is able to adapt to new situations and challenges very fast, becoming a valuable addition to any company and team.