Individuality and beauty versus transparency and fragility is the brilliant dichotomy of Aleem Yusuf’s Spring/Summer 2020 Couture collection ‘Obsession’ featured at the Hotel Le Marois during the Paris Haute Couture runway shows. The models, gracefully draped in luxurious, embellished fabrics represented a delicate sensuousness yet each piece presents a display of fierce confidence. True to his tradition, Yusuf finds it appropriate to introduce his collections with an homage to Melbourne black; this warm, deep, nurturing shade of black is popularly worn by Melburnians in all seasons.
The collection distinctively captures a woman’s innate essence with layers of exquisite textiles as silk organzas and chiffon; illusion and delicate lace, light weight satins and crystal embellishment. Classic silhouettes are altered to reveal the beauty of the feminine form while cut and drape of each gown use intricate, age-old techniques and attention to detail showcasing the traditions of couture.
When I shared with Yusuf that we cater to a global bride and all the members featured in her special event experience, I asked him to describe this special woman. After all, couture, like a woman, can be beautiful, fierce and fragile. It deserves our utmost respect. Yusuf amusingly agrees “she is strong yet polite and gentle but someone you do not want to mess with because she is wearing really high heels”. His favorite option for a wedding gown is the introductory piece; “the black gown in off white or black [as is]. We can adapt this whole collection to any woman’s needs”. Therefore, venture to standout from the traditional bridal looks and elect to present a elevated sophistication for your wedding season that will not only promote a legacy of memorable change but will inspire family and friends to do the same.
WORLDBRIDEMAGAZINE is your destination for all your special event needs. We are proud to travel the world simply so we can service you and inform you on a wide array of topics from our very own lifestyle experiences. We provide in depth interviews and share knowledgable perspectives of fine artists and their craftsmanship. Should you be in the season of planning a wedding or special event and want exclusive access to a spectacular selection of wedding specialists, visit www.worldbridemagazine.com to find out how. For more information on Aleem Yusuf, please visit www.aleemyusuf.com and be sure to mention WORLD BRIDE MAGAZINE.

A Brooklyn native raised in a home where my parents fostered 3 practical ideas: Christian faith transforms, education empowers and family inspires. These practices developed core principles in me that would launch me to pursue my passion in Fashion design. Within 20 years of brand building, innovative product design, global travel, I have established a service of excellence that affords me a stellar professional reputation. Also along this journey, I made a unique discovery about my abilities and the effect it had on those in my professional community. Transforming the way you think by what you wear was and is my creative initiative that would help everyone view the world through a lens that honors all people as God’s perfection; fearfully and beautifully made. As now a wife, mother, designer, and writer I am more passionate about sharing the beauty of love and being intentional about creating moments that gift happiness.