We are in the middle of what would be wedding season. Countless brides were scheduled and are still scheduled to get married–now even if some states have released them from quarantine, the question still remains, who will attend the wedding in such strenuous circumstances.
It is not only the couples and their family that has been affected by this pandemic–small business owners, with families, have also been impacted. Our designers are the hardest hit in my opinion, who’s shopping with nowhere to go.
For many designers, they have not taken this lightly. They have jumped into action supporting the first responders among others serving those in need. I caught up with Yemi Osunkoya, Nigerian-British born Bridal Couture, and Eveningwear designer, now based in New York City.
Yemi was due to release his long-awaited ready-to-wear collection this past April during NYFW Bridal. Covid-19 shut that down. But he quickly pivoted and partnered with Founder Kelly Hall-Tompkins, solo-violinist, founder of Music Kitchen, an organization that brings classical music to the homeless shelters, they both decided that a partnership would serve so many during our times of need. As the governor and mayor made their announcement that masks will be required. They knew there would be some in need of them with no access. They jumped into action.
Over the past several years, Myrdith Leon-McCormack has evolved from one of the nation’s most successful Celebrity Manicurist, represented by Factory Downtown, to one of the most sought after branding experts with her firm MLM Represents as well as a Huffington Post blogger.
Leon-McCormack, founder of MLM Represents, oversees all practice areas and is involved in providing strategic direction to select clients. Her particular area of expertise is advising clients on how to best leverage their brand as an asset to serve as a powerful leadership tool and drive their business performance.
Leon-McCormack’s innovative strategies to connect consumers more effectively by associating them with the world’s most influential celebrities, musicians, arts, film and personalities has been part of her incredible success to collaborating with some of the industry’s most influential people in the world of the arts, music, and film. MLM Represents client list includes: Isaiah Washington, Sheryl Lee Ralph, Lois Samuels–the Vessel, and Justin Davis. Her new business has afforded her the opportunity to travel the world to wonderful destinations such as Egypt, Qatar, Dubai, London, France, Ireland, to name a few.
Leon-McCormack’s creative vision and strong knowledge of the entertainment and arts has created yet another venture with the weekly radio show, “Keep It Moving” with Marsha Jews on WEAA 88.9 FM, a national public radio station, as Executive Entertainment Producer.
As the Editorial Director of World Bride Magazine (WBM), she drives the magazine into the 21st century, where visions of people of color are seen in a more positive and progressive direction.