We are in the middle of what would be wedding season. Countless brides were scheduled and are still scheduled to get married–now even if some states have released them from quarantine, the question still remains, who will attend the wedding in such strenuous circumstances.
It is not only the couples and their family that has been affected by this pandemic–small business owners, with families, have also been impacted. Our designers are the hardest hit in my opinion, who’s shopping with nowhere to go.
For many designers, they have not taken this lightly. They have jumped into action supporting the first responders among others serving those in need. I caught up with Yemi Osunkoya, Nigerian-British born Bridal Couture, and Eveningwear designer, now based in New York City.
Yemi was due to release his long-awaited ready-to-wear collection this past April during NYFW Bridal. Covid-19 shut that down. But he quickly pivoted and partnered with Founder Kelly Hall-Tompkins, solo-violinist, founder of Music Kitchen, an organization that brings classical music to the homeless shelters, they both decided that a partnership would serve so many during our times of need. As the governor and mayor made their announcement that masks will be required. They knew there would be some in need of them with no access. They jumped into action.