Yolancris is a name that may not a familiar brand to too many brides today. But they are totally worth looking into for all you modern brides. Their runway show at Barcelona Bridal Fashion Week was joyful, and youthful.
The collection was reminiscent of a variety of time periods with a modern twist that made it very fashion forward.
The essence of the brand and collection is explained by the designer for this modern woman
She, the woman, the gender and uniqueness of each and every woman. The individuality, the personal history behind each of them, their struggles, their achievements, their dreams… in conclusion, an exquisite puzzle that draws the style of every woman.
Yolancris was born with a powerful purpose: to revolutionize the bridal sector by creating wedding dresses under the excellence of artisanal haute couture and accommodating all types and styles of women. The brand took the challenge and we finally go beyond the cliché of the conventional bride so as to accompany the personality of each of them on their big day.
A diversity that aims to be a tribute to women and their fighting spirit. A diversity that is born from an active listening and that reflects the brand’s commitment to the authenticity and freedom of women.
Unveiling the key elements behind SHE SS23
We continue with a symphony where boho, anti-Bride style and haute couture, are part of remarkably rich and complex designs that fulfill the purpose of adapting our gowns,, better than ever, to the essence of each and every woman.
When we asked about who is the bride that would wear and appreciated Yolancris, here is who she is: “SHE is, above all, a tribute to women, to their authenticity and natural beauty.“
“I wanted to take into account the opinions of my clients. So we’ve made a compilation of all of them, we’ve listened to what our followers are saying, and I’ve wanted to land all these opinions in this collection.” The collection reflects the work of craftsmanship that is breathed in Yolancris’ own atelier.
In our bridal collection 2023 the diversity of silhouettes and styles prevails: princess, mermaid, short dresses, with volume, … AND is that SHE is an extremely rich collection because, this time, our creative director, Yolanda Pérez, has wanted to reach more women, making them feel identified and valued.
The sensual and elegant boho, the chic, irreventive and irresistible anti bride and the haute couture bride. The excellence and exquisiteness of the fabrics continues to be one of the hallmarks of the brand: crepe, embroidered tulles, taffeta, silk, cotton, 3D inlays on tulle. A variety consistent with the diversity of styles of our brides and our desire to modernize the bride, in order to provide her strength and authenticity.
We have worked this bridal collection over different themes, flanking our signature corsetry details, lace embellishments and belly-revealing crop tops with edgier looks, such as short frocks sprouting feathers and minimalist column dresses with high slits featuring cutouts and hardware details.
The two pieces are playing an important role in our latest collections. Why? Because it helps our customers to wear and enjoy our unique pieces more times, providing different looks and styles.
Asymmetries and intelligent cuts that elevate the female figure and the essence of the purest sensuality. Short dresses, look 60s irreverent and chic at the same time. So And contemporary princesses with their own style wrapped in tulles and embroidered with exquisite rhinestones.
Here are favorites.
Embracing diversity and empowerment: Yolancris’ trilogy
Touch extolled the resilience born during the pandemic; a new generation with new tastes and needs. Yolancris accommodated the anti-bride look.
In Origins we took up our essence; our passion and defense of the artisanal processes that are around sewing. We recovered the boho bride style of which we were pioneers in the bridal sector.
Now, the SHE continues with the values of Touch and Origins, but with a firm commitment that highlights the individuality and authenticity of each bride.
Where can you find Yolancris?
You can find our stores here
Over the past several years, Myrdith Leon-McCormack has evolved from one of the nation’s most successful Celebrity Manicurist, represented by Factory Downtown, to one of the most sought after branding experts with her firm MLM Represents as well as a Huffington Post blogger.
Leon-McCormack, founder of MLM Represents, oversees all practice areas and is involved in providing strategic direction to select clients. Her particular area of expertise is advising clients on how to best leverage their brand as an asset to serve as a powerful leadership tool and drive their business performance.
Leon-McCormack’s innovative strategies to connect consumers more effectively by associating them with the world’s most influential celebrities, musicians, arts, film and personalities has been part of her incredible success to collaborating with some of the industry’s most influential people in the world of the arts, music, and film. MLM Represents client list includes: Isaiah Washington, Sheryl Lee Ralph, Lois Samuels–the Vessel, and Justin Davis. Her new business has afforded her the opportunity to travel the world to wonderful destinations such as Egypt, Qatar, Dubai, London, France, Ireland, to name a few.
Leon-McCormack’s creative vision and strong knowledge of the entertainment and arts has created yet another venture with the weekly radio show, “Keep It Moving” with Marsha Jews on WEAA 88.9 FM, a national public radio station, as Executive Entertainment Producer.
As the Editorial Director of World Bride Magazine (WBM), she drives the magazine into the 21st century, where visions of people of color are seen in a more positive and progressive direction.